Brand
Positioning, creative direction, identity and a visual language that works across touchpoints.
Explore →Independent studio · Brand · Film · Digital Experience
I bring brand thinking, film, design and practical digital technology together. The goal is not to use every medium, but to find the right form for a business, a story or a problem worth solving.
My work often begins with the question behind the brief. Does a company need clearer positioning, a film that makes a story resonate, an ambitious digital experience or software that removes friction? A good answer may combine more than one discipline – but never just for spectacle.
Positioning, creative direction, identity and a visual language that works across touchpoints.
Explore →Stories developed from concept to final sound, edit and production.
Explore →Distinctive, readable and robust websites that help people do something.
Explore →Custom web apps, portals and useful tools shaped around real workflows.
Explore →Responsible assistants, voice-based workflows and practical integrations.
Explore →These projects reveal the choices and technical work behind the visuals. Outcomes are described honestly; unsupported performance numbers are never added to make a case sound bigger.
A small, personality-led venue translated into a memorable digital experience instead of a generic restaurant template.
Two distinct worlds, one digital identity: music and a Caribbean-inspired venue linked by a deliberate change of context.
An artist website conceived as an interactive music environment rather than a collection of streaming links.
A calm visual language for an intimate, trust-based service where clarity and boundaries matter.
I am Christian Pohler. I usually take responsibility for both creative direction and implementation myself. When a project genuinely benefits from further specialist expertise, I collaborate with the right people. I do not build a large-agency image around work that is personally led.
From Klagenfurt to Austria, Germany, Switzerland and international collaborations: what matters is whether the scope, ambitions and way of working fit. The detailed application form currently opens in German.